These companies, which previously distanced themselves from the X platform over concerns about content moderation, are now cautiously resuming their ad campaigns.
The Guardian newspaper declared its exit from X, citing concerns over Musk’s influence during the US election; in a statement, The Guardian described X as a "toxic" platform.
Adding a government portfolio to Musk’s plate could benefit the market value of his companies and favoured businesses such as artificial intelligence and cryptocurrency.
The satellite, named after Nila (Bharathapuzha) in Kerala and the Technopark building where HEX20 is located, will be part of the Transporter-13 mission scheduled for February 2025
Apart from the drastic slip in valuation, a report from analytics company Kantar revealed that 26% of marketing firms plan to reduce their advertising spending on X next year.